Masala TV is a cable and satellite channel targeting South Asian expatriates in Japan and receives daily programming from TenSports, including live cricket and now hockey.

Cable and satellite broadcaster TenSports is a long-term broadcast partner of the International Hockey Federation (FIH) and broadcasts throughout Asia and the Middle East The coverage will include at least two Japan matches, and India and Pakistan games.

Peter Cohen, FIH Hon Secretary General, commented, “Japan is a particularly difficult TV market to crack and, with hockey development in any country so dependent on television coverage, FIH is very grateful to TenSports, Masala TV and our exclusive distribution agents Octagon CSI for bringing us this opportunity.”

International broadcast right holders of the Men’s Olympic Qualifier are now as follows:

TVE (host broadcaster) Spain Eurosport Pan-Europe TenSports South Asia (India, Pakistan, Bangladesh, Bhutan, Sri Lanka, Maldives, Nepal) Japan Middle East Astro Measat Malaysia NOS Netherlands

For further information contact:

Steven Morris

Marketing & Communications Manager